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Originally Published in MediaPost on October 17, 2023

The Shipyard Continues Win Streak With Prestige Consumer Health Care

Originally Published in MediaPost
We’re proud to announce that The Shipyard has extended its recent win streak with the addition of media AOR duties for Prestige Consumer Health Care. The win followed an informal review.

The remit includes 22 brands marketed by the company in the U.S. and Canada including Clear Eyes, Dramamine, Chloraseptic, Summer’s Eve and more.

“We are impressed by The Shipyard’s media approach and strategic expertise in performance-based marketing of CPG brands in a digital world,” said Randi Jachino, vice president/marketing at Prestige. “They have a proven track record in methodically planning, targeting and orchestrating deep connections that fuel both topline growth and return on the bottom line.”

The assignment continues a recent win streak for The Shipyard including furniture and appliance retail chain American Freight (creative AOR) and media AOR duties for the San Diego Zoo and The San Francisco Ballet.