Columbus, OH/ Sacramento, CA – TSY Enterprises, Inc. (TSY), parent company of The Shipyard, announced today that it has entered an agreement to acquire independent agency Mering. The move combines strengths in marketing, creative and analytics. Mering has decades of experience as a results-driven. strategically-grounded advertising agency, known for memorable global creative for brands. The Shipyard leads with its “marketing engineering” philosophy, leveraging data and creativity. Combined, the companies will provide clients with expanded capabilities and a strengthened growth proposition, which will be more important than ever post-pandemic. The group now totals 120 people across four cities including: Columbus, Newport Beach, Sacramento and San Diego.
Founded in 1985 by CEO Dave Mering, Mering is known for creating work that moves people to engage with brands and drive positive business outcomes. Its services include: insights and strategy, content creation, integrated media, analytics, and production. Mering becomes an equity partner and Vice Chairman of TSY Enterprises.