Authenticity always attracts
Now more than ever, brands need a clear sense of self. Knowing what your brand stands for is the root of authenticity. And authenticity is your brand giving audiences clear reasons to love it.
Data science is a human thing
Data itself isn’t enough. It takes talented hearts and minds to interpret audience data into meaningful insights, predictive models, innovative strategies and media activations that make your brand practically irresistible.
Be open minded
We’re a test-and-learn, always-tinkering-and-optimizing kind of place. Champions of innovative thinking across all disciplines, constantly trying new things, challenging old expectations, and reimagining what’s possible.
Brands should be good listeners
We’re hardcore data science geeks.
But we know that at its core, data science and research is simply about being a good listener. We help brands become better listeners every day. That’s what we do.
Modern love needs modern measures
We’re modernizing the methods that measure sentiment and affinity, so we can measure the love for your brand with as much precision as engagement and conversion.